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  • Järventie-Thesleff
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  • Rita
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  • Professor of Practice, CEMS Academic Director (en)
  • Professori (Professor of Practice), CEMS Akateeminen johtaja (fi)
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  • Rita Järventie-Thesleff
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  •  

    I completed my doctorate in marketing at the Aalto University School of Economics in 2011. Currently I work as the Academic Director for CEMS MiM. My research interests include strategic change, strategy-as-practice, strategic communication, branding and sense-making. Recently, I have focused on media convergence and on the strategic challenges that the digital technology and the emerging participatory media culture bring about for organizations. 

    (en)
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